Time for your weekly fix of digital news? We’ve got you covered!

 

WHAT’S NEW IN PAID MEDIA THIS WEEK?

iOS Users Rejoice – Google Has Released AdWords App for iPhone

Almost a year after launching the app for Android, Google has finally dropped AdWords for iPhone, letting Apple fans access their campaigns on the go. While it’s not designed to replace desktop access, paid search account managers can view their campaigns and act on urgent matters, giving them the ability to react and respond to changes and challenges in a timely manner.

Read more here!

It’s Time to Implement Your V-Day Strategies (If you haven’t already)

Even if the romantic event isn’t your block of chocolate, this spendathon is a great opportunity for businesses across many industries. Hopefully, you have your campaigns organised already (and potentially live depending on business-specific trends). But if you haven’t, now is the time!

Read more here!

 

WHAT’S NEW IN CONTENT AND SOCIAL MEDIA THIS WEEK?

Instagram’s Multiple Account Function is Rolling Out to More Users

Get excited, marketers/anyone who really loves Instagram and has more than one account. But not all of you. Just a few of you. After this was announced a while ago, it is finally being rolled out to more users. Go check now, and if you’re one of the lucky ones, share your joy in the comments and spare a thought for us over here still checking the app every day just in case.

Read more here!

Shutterstock Releases Creative Trends for the Year Ahead

Creative minds, this is for you. According to Shutterstock, 2016 will be full of flat lays, sacred geometry and metallics. Prepare your eyes.

Check out the rest of the trends here!