pay per click
PPC Management Services Brisbane
Search Factory | iProspect has a solid track record of executing high-quality strategic campaigns designed to maximise results for our clients. Our PPC management services encompass a range of platforms including search, social, display, retargeting and video, so you can target your audience no matter where they spend their time online.
What is PPC Advertising?
Based on a model where you only pay for the clicks you get, PPC advertising is about more than simply being visible – it’s all about targeting the right products and services to the right people.
This means PPC campaigns are:
- Great when you need immediate results or exposure
- Able to be tweaked based on data for fast optimisation.
These campaigns aren’t a ‘set and forget’ kind of thing – this is where experienced account managers and well-tested PPC management services make all the difference.
Not only that – we work at scale, which means we can handle even the biggest and most intricate campaigns with ease. We currently manage millions of keywords and bids on a daily basis for some of the biggest brands in Australia.
Why Choose Us for PPC Advertising?
Well, you could just take our word for it that we are top of the class when it comes to paid digital advertising in Brisbane, but you probably want more than that. So what sets Search Factory and our PPC management services apart from the rest?
We Offer Tailored, Customisable Service
Your business is unique, so why should your digital advertising have to fit a certain mould? Pick and choose the elements you need to get the most appropriate service package possible. And if you’re not sure what you need, we can work with you to figure it out.
We are Across Comprehensive Reporting
We get it – you want to know how campaigns perform in relation to your specific objectives. Our reports are fully customised to share insights you actually care about so you can make informed decisions based on solid data. We also don’t isolate your PPC advertising; we look at the overall contribution of digital activities, so you can see the big picture.
We are Data-Centric
We believe that your actions should be driven by data. This is why we test, measure, analyse, and report, adjusting campaigns based on data we get from campaign performance, competitive intelligence and industry standards.
We are Strategic
Because we don’t treat PPC advertising as a standalone activity, we are able to approach it with a strategic mindset. We can make paid digital advertising integrate with your existing strategy in a way that supports and complements plans you’re already putting into action.
We Take a Holistic Approach
We care about your business, not just your advertising. A successful campaign isn’t just about getting a one-off return on your investment – it’s about supporting long-term business growth through smart campaigns and management.
We Have Dedicated Account Managers
And your account manager is the person you actually communicate with. We don’t believe in having extra layers of communication between you and the people doing the work. You can build a deep relationship with the dedicated manager who will learn everything about your brand.
We Have Proven Results on Our Side
Our results speak for themselves!
There’s more to PPC success than ticking a few boxes in each platform and hitting ‘Launch Now’. End-to-end campaign creation and management has multiple elements, and it takes skill and experience to get all of them working together. Let us handle the whole operation, from initial setup through to ongoing monitoring.
Don’t need a full PPC management service? No problem – pick and choose which parts you want us to take care of! We’re used to integrating our work with assets provided by clients, so you can focus on your specialties while we fill in the gaps.
- Account audit
- Briefing communications
- Campaign build
- Tracking setup
- Onsite recommendations.
Continual Optimisation and Performance Analysis
Experimentation and Testing
Tracking and Measurement Setup
Landing Page Design
Support and Expert Advice
Which platform is right for me?
How can I measure success?
What should I invest?
What is involved in ongoing management?
How do you report on performance?
How targeted can I be?
Very. That’s the beauty of PPC – with the right knowledge and skills, you can target not just by demographics or location, but also by user intent (e.g. you could target Brisbane women in their 30s who are actively searching for your product). This means you can potentially be visible at the optimal point in the consumer lifecycle for your product or service.
Where can I serve ads?
How do I get started?
Question? One of our team will get back to you ASAP!