Archives: Projects

Tu Projects

case study Search Factory |iProspect helped Tu Projects by creating targeted paid search campaigns that reached the right people at the right time. % Decrease in cost per acquisition % Increase in converted clicks How we helped Tu Projects Tu Projects approached Search Factory | iProspect to assist them with their web presence and visibility. The Background Tu Projects has been delivering high-quality results in shopfitting for many industry verticals, including retail, hospitality and office environments. Our objectives were to increase the amount of enquiries, reduce CPA and improve other key performance metrics. Our Approach Campaigns were constructed in a...

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Travel Money Oz

case study Travel Money Oz leveraged Search Factory’s expertise to extend the capabilities of their in-house online team. Working together, we were able to improve the site’s performance in organic search and build a new website to improve conversion performance. % Increase in organic traffic over 18 month period % YoY organic traffic increase How we helped Travel Money Oz A comprehensive SEO strategy and our ability to identify opportunities for improvement meant we could help 99 Bikes up their traffic, transactions and revenue, contributing toward their reputation as one of the premier bicycle retailers in Australia. The Background...

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Penny Skateboards

case study We worked collaboratively with Penny Skateboards to produce engaging and valuable content for their onsite blog, giving them owned assets that helped build their online presence. Facebook shares for a new feature release post we wrote Facebook shares for an instructional post How we helped Penny Skateboards This client was looking for SEO-optimised content to post on their blog. These articles needed to be rich with accurate information and reflect the brand’s values and messaging. The Background With dedicated customers in over 64 countries, Penny Skateboards is a global phenomenon, providing skaters with high-quality, funky skateboards. Founded...

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Cruiseabout

case study By working closely with the Cruiseabout team, Search Factory | iProspect was able to deliver significant SEO results and develop a strategic plan that integrated with their above-the-line advertising. % Increase in organic, non-branded search traffic % Increase in overall new visitors How we helped Cruiseabout By using a combination of search tools and SEO expertise, we were able to create a long-term strategy that achieved the goals set out by Cruiseabout. The Background With more than 60 stores around Australia, Cruiseabout is a significant force in the cruising travel industry. When they came to us, Cruiseabout...

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Cruiseabout

case study By working closely with Cruiseabout, Search Factory | iProspect was able to create engaging content both for their website and for their blog. How we helped Cruiseabout We made sure we understood both their audience and their brand, which meant we were able to create informative, fun and consistent content that was valuable to their target market. The Background Cruiseabout recognised that their website didn’t answer every question their customers would ask. One of the key gaps was found to be specific port destination pages. The client came to us looking for content that was engaging, informative, and...

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